SEO Case Study: 10x Growth For Local Service Company

SEO Case Study: How Carolina Energy Systems Boosted Their Organic Traffic by Over 10x in 6 Months

Carolina Energy Systems is a leading provider of energy-efficient products and services. The client wanted to improve their online presence and attract more organic traffic to their website. With the help of our team, Carolina Energy Systems was able to achieve impressive results in a short period.


Carolina Energy Systems faced several challenges in increasing their organic traffic. The main challenge was the lack of visibility on search engines due to a poorly optimized website.

ChallengeSolutionLack of visibility on search enginesBuild a new website using Beaver Builder and focus on the basics of SEO


Our team built a new website for Carolina Energy Systems using Beaver Builder, which allowed for a user-friendly and optimized platform. We also focused on the basics of SEO, including on-page optimization, keyword research, and content creation. Additionally, we boosted their local SEO for targeted search terms and optimized their Google My Business profile. By implementing these strategies, we were able to improve the website’s ranking on search engines and drive more organic traffic.

On-Page OptimizationKeyword ResearchContent CreationLocal SEOGoogle My Business Profile
Improved website structure and navigationConducted keyword research to target relevant keywordsCreated high-quality, relevant content that improved user experienceTargeted local keywords and improved local search visibilityOptimized Google My Business profile to improve online visibility
Optimized meta titles and descriptionsImproved NAP consistency and added photos and videos
Header tag optimizationEncouraged customers to leave reviews


The results were exceptional. In just 6 months, Carolina Energy Systems’ organic traffic increased from less than 100 impressions per day to over 1000 impressions per day. This resulted in a 10x increase in organic traffic, which helped to drive more leads and conversions for the client.

Organic TrafficIncreased from less than 100 impressions per day to over 1000 impressions per day (10x increase)
seo case study for local service company


The success of Carolina Energy Systems’ new website and SEO strategy demonstrates the importance of focusing on both the basics of SEO and local SEO. By optimizing their website, conducting keyword research, and improving their Google My Business profile, our team was able to drive results for the client. If you’re looking to improve your online presence and attract more organic traffic, consider investing in a comprehensive SEO strategy that focuses on the basics and local SEO.

Benefits of Focusing on the Basics of SEO and Local SEO
Improved online presence
Increased organic traffic
More leads and conversions
Improved local search visibility
Avatar of Mike McKearin

Mike McKearin

Mike McKearin is an experienced SEO specialist with 15 years of experience in the industry. With a deep understanding of search engine algorithms and digital marketing strategies, Mike has helped numerous clients achieve their SEO goals and increase their online visibility. During Mike's career, he has worked on a variety of projects related to SEO, including optimizing websites, conducting keyword research, and developing content strategies. He has a proven track record of success, achieving significant increases in website traffic, leads, and revenue for his clients and helping businesses improve their online presence and reach a wider audience. Mike has earned several certifications in SEO and digital marketing, including Google Analytics, AdWords, SEMrush, and HubSpot Inbound Marketing. In addition, he has received awards and recognition for his contributions to the industry. To learn more about Mike's work, visit his portfolio at, where you can see examples of his successful campaigns and results. With his expertise and experience in the field, Mike is committed to helping businesses achieve their SEO goals and reach their full potential online. Connect with Mike on LinkedIn and Twitter.
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    About the author

    Mike McKearin is the CEO at WE•DO | SEO Expert | Adventurer | Optimist


    Mike has a long history in the world of SEO, studying it and testing various methods for over two decades now. When he's not working on his business or being a dad, Mike loves to go on adventures with his family - they live in the beautiful state of North Carolina and love exploring all that it has to offer. He's an optimist who believes that anything is possible if you set your mind to it, and he wants to help others achieve their dreams through WE•DO

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