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Turn your customers into your sales force.

January 26, 2021
Glenn Rifkin & Douglas Matthews, Business, Entrepreneurship, Strategy

One thing I’ve learned is that a company’s vision has to be kept vivid and be renewed.

January 26, 2021
Glenn Rifkin & Douglas Matthews, Culture, Strategy, Vision

I found that you succeed by defining the strategy, goals, and objectives in clear, understandable terms. More important, you succeed by making sure that everyone in game-breaker positions sign off on the goals and accepts them as their own. Without that, you don’t have a snowball’s chance in hell.

January 22, 2021
Glenn Rifkin & Douglas Matthews, Strategy

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